How CTV Advertising Works

    New UGC Opportunities for Creators: Get Hired by Brands or Earn Recurring Referrals

    A free network that connects creators directly with brands — 0% platform fee on direct hires, plus recurring revenue when you introduce a brand to CTV.

    By · Updated July 2026 · How CTV Advertising Works

    Quick answer

    The Screenbridge Creator Network is a free network that connects UGC creators directly with brands. Creators earn two ways: get hired directly with a 0% platform fee, or refer a brand and earn 2% of recurring CTV ad spend (or a 10% referral on creative-only projects). No exclusivity, no cost, and demand from a channel most creators aren't selling into yet.

    Key takeaways

    • Free to join for creators and free for brands to browse — no tiers, no minimums.
    • 0% platform fee on any deal a creator arranges directly with a brand.
    • Referrals pay 2% of recurring CTV ad spend, or 10% on a creative-only project.
    • No exclusivity requirement — keep working with any other brand, agency, or platform.
    • Demand comes from CTV, so there's less competition than a general UGC gig board.
    On this page

    If you're looking for new UGC opportunities, most of what's out there falls into one of two buckets: gig boards where you pitch into a crowd of other creators, or platforms that take a cut of every deal you land.

    The Screenbridge Creator Network is a free alternative to both. It's a network that connects creators directly with brands, and it pays creators two ways: get hired for paid UGC work with a 0% platform fee, or refer a brand you already work with and earn recurring revenue.

    The differentiator is where those brand deals come from: Screenbridge is a creative-first Connected TV (CTV) agency, so the brands in this network aren't just looking for social content. They're looking for creators whose UGC can become a TV ad. That's an opportunity most creators aren't tapping into yet, because most creators don't know it exists.

    Here's what the network actually offers, what it costs, and how creators and brands can use it.

    Why This Is a Different Kind of UGC Opportunity

    • The demand comes from a channel most creators aren't selling into yet. Screenbridge rebuilds creator content and UGC into broadcast-quality ads for streaming platforms like Roku, Hulu, and YouTube. Brands in this network need creators for CTV specifically, which means less competition than a general UGC gig board where every creator is chasing the same social-only briefs.
    • It doesn't require you to change how you already work. If you already do UGC or creator content for brands, this isn't a new skill or a new content format to learn. It's a new place for that same content to end up, and a new way to get paid for the relationships you already have.

    The Two Ways to Earn, and How to Skip the Downsides

    1. 1Get hired directly. Brands working with Screenbridge browse creator profiles in the network and can contact creators directly for paid work. Screenbridge takes 0% platform fee on these deals. The rate, scope, and terms stay between the creator and the brand.
    2. 2Refer a brand and earn recurring revenue. Every creator gets a unique affiliate link to send to brand partners. If the brand becomes a Screenbridge Reach customer, the creator earns 2% of CTV ad spend, recurring, for as long as the brand runs media. If the brand becomes a creative-only Screenbridge customer, the creator earns a 10% referral on the project cost.

    Ready to be seen by brands? Join the Creator Network and create your free profile.

    What It Costs to Join

    • For creators: no cost to create a profile, list work, or generate a referral link. No platform fee is taken from deals arranged directly with a brand.
    • For brands: no cost to browse creator profiles or contact creators directly.

    There's no tier structure and no minimum commitment. The only requirement is a completed profile to showcase to brands.

    What to Expect: An Honest View for Creators

    • There's no exclusivity requirement. Being in the network doesn't change how you work with other brands, agencies, or platforms.
    • Referral income isn't guaranteed or instant. It only pays out if a brand you refer actually becomes a Screenbridge Reach or creative customer, and it depends on their spend or project cost.

    Why Creators With Existing Brand Relationships Keep Using This

    Creators already working with brands are in the strongest position, because the network doesn't ask them to build a new relationship. It gives them something new to say to a relationship they already have: “Screenbridge turns creator content and UGC into CTV ads for streaming platforms like Hulu, Paramount+, and more. The creative is included, so it's an easy way to test CTV without a big production lift.”

    A creator sends their affiliate link along with that message, and the referral tracking happens on Screenbridge's end from there.

    How to Get Started

    1. 1Create a free profile. Add your name, email, main social handle, and work samples.
    2. 2Get discovered. Brands working with Screenbridge can find your profile and contact you directly, at 0% fee.
    3. 3Generate your referral link. Use it to introduce brand partners to Screenbridge Reach.
    4. 4Get paid. Earn 2% of recurring ad spend or a 10% project referral, depending on what the brand becomes.

    If you're a brand looking to expand to CTV, sourcing creators this way pairs naturally with our guide on turning UGC into CTV ads and how the content actually becomes a TV spot.

    New UGC opportunities don't always require new content, new skills, or new relationships. Sometimes they just require a new place for your existing work to land.

    The Screenbridge Creator Network doesn't ask creators to change how they work. It gives them access to brands actively sourcing content for a channel most creators haven't tried yet, and one more reason for a brand to say yes.

    Free to join — create your profile and start showing up in front of brands.

    Frequently asked questions

    Written by

    Timothy Lalonde

    Timothy Lalonde

    Co-Founder, CMO, and Head of Media Strategy

    Timothy Lalonde is Co-Founder, CMO, and Head of Media Strategy at Screenbridge Reach, a CTV ad management service that pairs media buying with premium creative production for DTC brands. Drawing on a decade of creative production work for DTC and CPG brands, he develops media strategy for every client campaign and prefers plain numbers over vendor talk when explaining what actually moves performance.

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